Ometria is a customer insight and marketing automation platform built specifically for retailers. It lets them truly understand their customers, by linking together browsing behaviour, marketing interactions, as well as online and offline transactions, and creating a single customer view of each one which can be used to power fully personalised and individual marketing.
Ometria single customer view, with relevant data pushed directly into dotmailer
Unified marketing reporting including dotmailer email campaigns
Product recommendations and content personalisation within dotmailer emails